Cleaning Electronics with CRDN

A couple of years ago, CRDN (Certified Restoration Drycleaning Network) decided to expand their services to include electronics cleaning. Previously, this group of specialty dry cleaners, located throughout the US, Canada and the U.K., focused solely on restoration cleaning of textiles. When there is a fire in someone’s home, they are among the first to be called to the scene. Their job is to remove clothing, bedding, curtains, area carpets and other textiles for cleaning. For 16 years, as they provided this service, they noticed that the electronics and electric appliances in homes were growing. Items such as soot covered computers, televisions, game consoles, vacuum cleaners, coffee makers, curling irons, lamps, ceiling fans and more were being left behind, and ultimately, thrown out. The insurance companies were paying out quite a bit of money to replace them. This seemed like a great niche market for them as they were already in the home after the fire, with trained staff to remove and clean items quickly. CRDN set to work to offer this new service. Two years later, the electronics cleaning business is in demand…and growing.

Ross Kollenberg, Executive Vice President of CRDN, learning how to clean a flat screen TV with the Morantz SM-200 System.

This February, Morantz was excited to be asked to attend the CRDN Super Regional Meeting in Michigan. The goal was to show the franchises our method of ultrasonic cleaning electronics and electric items. The Berkley, Michigan location had already been using our ultrasonic window blind cleaning machine to clean various types of blinds and curtains, so it was great when we had the opportunity to show off the new M-115 machine they installed for electronics cleaning. Over the course of two days, the

equipment was used to clean a wide variety of items including computers, bundles of electric cords, irons, fans, toaster ovens, scanners and more to demonstrate how quickly, easily and effectively our process is. Groups of franchises were brought in to watch the live demonstrations and ask lots of great questions. Here are some photos (best viewed on a desktop computer) from the event:

Bob Fearon, President of CRDN, told us “When we launched our Electronics Cleaning Service at CRDN, our approach from the start was to clean items from the least aggressive method to a more aggressive one, incrementally, as needed. We always want to apply the method that will give us the best chance for complete restoration of any item.

The Morantz Ultrasonic Cleaning Method and Equipment has given CRDN the ability to safely clean most electronic items in a fraction of the time of our previously used approach. It has increased our productivity and quality, while allowing us to restore items that were considered non-restorable in the past. Our Berkley, MI facility processes multiple jobs daily and the Morantz System for Cleaning Electronics has made the work more efficient.”       

The staff at the Berkley, Michigan CRDN with their new Morantz M-115 Ultrasonic machine

Since the event, we have been happy to have several CRDN franchises from around the country visit with us in Philadelphia, for a closer and more in depth look at our equipment. Many will be installing systems of their own in the near future.

We are very excited to have had the opportunity to meet with so many of the CRDN franchises, and show them how to diversify services to offer a better finished product, increase productivity and add profit to their businesses.

How to clean Electronics with Morantz Ultrasonics

Electronics Cleaning is an industry in its infancy, but Morantz has been cleaning electronics with ultrasonics for over 30 years. Our customers are way ahead of the curve when it comes to this niche market, and have been cashing in. If you are still surprised that you can clean electronics and electrical appliances with ultrasonics (yes, in water!), and want to learn more about how to clean Electronics with Morantz Ultrasonics, read on.

On site electronics cleaning with Morantz equipment

The Market: Today, nearly every aspect of cleaning brings us in contact with electronics. Homes, offices and facilities contain some combination of desktop computers, laptops, tablets, game consoles, music players and equipment, electronic musical instruments, printers, telephones, toys and more. These items cannot be ignored, especially when it comes to serious and deep cleaning for smoke, soot, water, mold and disinfection. Many cleaning services will shy away from electronics and give the job (and all the profit) to subcontractors. The reality is that if you have an ultrasonic machine, a proper drying room/drying cabinet, and instruction from Morantz, you can clean electronics.

Cleaning a flat screen television with the Morantz Ultrasonics SM-200 machine

Our customers using their machines to clean electronics are doing very well. This niche market goes well beyond restoration work and has opened the way to cleaning set top cable boxes, maintaining expensive industrial coffee and food dispensing machines, cleaning headsets for phones, cleaning power tools, cleaning electrical musical instruments, disinfection of medical equipment in hospitals, and so much more.

Before Ultrasonic Cleaning

After Ultrasonic Cleaning

The Process*: Remove the electronic item’s cover and any batteries, if applicable. For computers, remove the hard drive. Pre-wash if needed. Ultrasonic clean for 1-2 minutes. Rinse with deionized water. Dry immediately and thoroughly with the Morantz Blow Dry Gun. Spray with Morantz Miracle Chemical to displace any extra moisture. Place in the Morantz Drying Cabinet (or equivalent drying room with proper temperature, relative humidity and air flow) for a minimum of four hours.

For Disinfection: If you have Morantz equipment, you already know our equipment has been tested and proven for disinfection if used properly. Ultrasonic clean for a minimum of 3 minutes in your Morantz machine (results not proven for other manufacturers). Check your cleaning work with an ATP meter. This will let you know if there is still anything “live” on the electronic item that could be viral, bacterial or otherwise problematic. Then follow all other steps above.

For On Site Cleaning: Customers with sensitive information may not allow for their computers and other electronic equipment to leave their site.  All Morantz ultrasonic machines are built on wheels and can be taken to the job site. However, the most portable and least costly machine is the Z-56. For drying, we recommend building a temporary drying room using a dehumidifier, space heater (if necessary) and an air mover. Be sure the drying room still meets proper parameters for temperature and relative humidity. To see photos from one of our on site computer cleaning jobs on our Facebook page, click here. For this job we used plastic sheeting to build a temporary drying space in one corner and it worked very well.

Equipment: Every Morantz model of machine can be used for electronics cleaning, but our most popular models are the SM-200 and M-115. These machines have electric lifts that make cleaning electronics easier for the operator. There’s no heavy lifting or awkward handling of items involved. For drying, our Drye-Rite drying cabinet with ozone is ideal.

Cleaning desktop computer with the Morantz Ultrasonics M-115 line

Cleaning chandelier with Morantz Ultrasonics

The Morantz Drye Rite drying & ozone cabinet: Drying air movers

Cleaned electric guitar with the SM-200. Drying with Morantz Blow Dry Gun

*There are additional steps for specific types of electronics. This article does not take the place of training. Training is free of charge to all Morantz customers. If you want to learn more, be sure to click through all the links and contact your Morantz representative at 215-969-0266.

More photos:


Musical Instrument Cleaning with Morantz Ultrasonics

 Musical instrument cleaning is an in-demand business.  Whether you are an instrument repair technician, an instrument retailer, or a cleaning company, this is a great add-on service.
Many of our ultrasonic machine owners find that although they did not intend to clean musical instruments,  they encounter them during the course of their business.
Cleaning a French Horn in the Morantz Z-56 Ultrasonic Machine
If you are offering soot and smoke damage contents cleaning , it is inevitable that you will need to clean musical instruments in homes and commercial facilities. If you deal with antiques and/or electronics, at some time you will be asked to clean these types of instruments. Most recently, our customers who focus on medical disinfection are being called on to clean instruments for schools that are demanding instrument infection control. For all of these reasons, it is worthwhile exploring this market and learning the proper cleaning techniques.
Tuba cleaning in the Morantz Z-56 Ultrasonic Machine
Here are some general tips for ultrasonic cleaning of musical instruments*:
Brass and other metals:
Most instruments that are brass will need to be inspected to determine if lacquer is already starting to peel off. The older the instrument is, the more likely you will see this.  If it is peeling, temperature and intensity need to be kept low to avoid further damage. For other metal instruments, the temperature of cleaning should usually remain at room temperature.Before cleaning, instruments should be disassembled as much as possible. Remove all slides and buttons. If you find these parts are stuck, go ahead and clean the whole instrument in the machine for a minute, pull it out, and see if you can then loosen these parts enough to disassemble them. Then place all parts back in the machine for another 2-3 minutes. Note that you do not have to remove the felt or leather pads prior to cleaning, but if these need replacing, it’s best to go ahead and remove them at this time.Clean in stages: Pre-wash, Ultrasonic Wash, Rinse and Dry
For best results, pre-wash your instruments in a high alkaline cleaning solution such as Morantz Synergizer. This will remove oil, dirt and other build up. For the Ultrasonic Wash, you should use an acidic, descaling solution to work on the build up (from saliva) frequently seen on brass instruments. One of our favorite products is Tesch Classic Brass Cleaner. Click through for information and ordering information and view a video here on Tesch products.

Clean scale off instruments with the proper cleaning solution

Rinse the instrument with deionized water.
Dry with the Morantz Blow Dry Gun or other appropriate drying tool.

The Morantz Blow Dry Gun used to quickly dry a trombone

To watch a video of ultrasonic cleaning the above pictured trombone, click here.

To watch a video of a cleaned trumpet being dried with the Morantz Blow Dry Gun, click here.

Woodwind and String Instruments: Yes, you can clean these too if you keep the temperature and intensity low and dwell time to seconds. Only an alkaline solution should be used on these instruments (no descaler!). They also need to be dried quickly and completely as soon as they are cleaned. We recommend you use the Morantz Blow Dry Gun.

Clarinet cleaned with Ultrasonics

Electric and Electronic Instruments: Yes, you can clean these instruments too, but be sure to use only alkaline solution (no descaler!). As with all types of electronics cleaning, these instruments must be rinsed with deionized water, dried immediately and thoroughly with the Morantz Blow Dry Gun, sprayed with Morantz Miracle Chemical to displace any extra moisture, and placed in the Morantz Drying Cabinet (or equivalent drying room) for a minimum of four hours.

Electric Guitar cleaned with Ultrasonics

For Disinfection: Schools usually clean all of their instruments over the Summer, so it’s a great time to start discussing your service with them.  If you have Morantz equipment, you may already know how our equipment has been tested and proven for disinfection. In the field, you can check your cleaning work with an ATP meter. This will let you know if there still anything “live” on the instrument that could be viral, bacterial or otherwise problematic.

ATP Meter displaying test results

Take before and after photos. When you are given an instrument to clean, take a good, high definition photo prior to cleaning. Take another when the job is complete. Not only will your customer appreciate seeing what a great job you did for them, but you can use these for marketing your service. Post on social media, your website, as well as taking them with you on prospective jobs.  Remember that a picture is worth 1000 words.

Before Ultrasonic Cleaning
After Ultrasonic Cleaning
Morantz manufactures a wide variety of models of machines that can be used for instrument cleaning, but our most popular models are the Z-56 “Bubba” and the Z-97 “Brother” models.  Mouthpieces on brass instruments can also be cleaned in our line of SZ table top size cleaners. Click here to download our catalog and learn more.
*This article does not take the place of training. Training is free of charge to all Morantz customers. If you want to learn more, be sure to contact your Morantz representative at 215-969-0266..

Soft Contents Restoration & Cleaning with Gadue’s Dry Cleaning

For years, the restoration industry has been celebrating the success of ultrasonics for cleaning hard goods. However, what many people don’t realize is that with the proper ultrasonic equipment, you can also clean soft contents such as stuffed animals, fabric window blinds and curtains, dolls, sports equipment, bags, area carpets and many other items. Gadue’s Dry Cleaning in Vermont recognized this opportunity and they have graciously shared their Success Story with us (photos below are courtesy of Gadue’s and examples of their work).

Before and After: A doll cleaned with Morantz Ultrasonics
Before and After: A doll cleaned with Morantz Ultrasonics

In 2015, Melissa Gonyon, Gadue’s Restoration Sales and Marketing Manager, attended Crawford’s Contractor Connection expo in Orlando, Florida where she saw Morantz Ultrasonics equipment in action. She and Aline Gadue, President and third-generation operator, were convinced that ultrasonic cleaning was the answer to growing the restoration division of their business. They ordered their equipment, set up their facility and got to work.

Gadue's Contents Restoration facility complete with the Morantz SM-200 Super System (and bubbles on the walls!)
Gadue’s Contents Restoration facility complete with the Morantz SM-200 Super System (and bubbles on the walls!)

After a year of utilizing ultrasonic cleaning, Melissa tells us, “We originally purchased our Morantz Ultrasonics equipment to aid in cleaning associated with our Fire, Smoke and Water Restoration Division. It has worked very well in this department. Our company is able to offer a service that was not previously available in our state. It has blown away insurance adjusters with the savings of cleaning items rather than having to replace them.”

Wicker basket before and after ultrasonic cleaning
Wicker basket before and after ultrasonic cleaning

Melissa continues, “We have also found that using ultrasonics to clean items we typically use conventional dry cleaning methods for provided more successful results. An example is wedding gown cleaning. Vermont brides end up in some not-so-clean spots seeking that perfect Vermont setting for their wedding photos. The result is a train and dress bottom that has literally been dragged through the mud. We use our ultrasonic equipment to concentrate on the bottoms, prior to the finish cleaning process, to ensure we remove all the dirt.”

This wedding dress had wine stains sitting on it for 4 years! Amazing before and after photographs of ultrasonic cleaning results
This wedding dress had wine stains sitting on it for 4 years! Amazing before and after photographs of ultrasonic cleaning results

Melissa also tells us, “With ultrasonics, we now have the ability to expand our scope, and accordingly, our current customer base. By offering cleaning of items such as baby gear, sports equipment, window treatments, blinds, golf clubs and bags, and more we have reached beyond traditional dry cleaning customers.”

Leather handbag before and after ultrasonic cleaning
Leather handbag before and after ultrasonic cleaning

“We recently signed a deal to clean all of the sports equipment and uniforms for Vermont’s first professional indoor football league, The Vermont Bucks. We are very excited for this opportunity and are looking forward to the doors that this may open for us with other organizations such as universities and athletic programs across the state.”

Before and After photo of a soot damaged sports jersey, a cherished possession of one of Gadue's customers
Before and After photo of a soot damaged sports jersey, a cherished possession of one of Gadue’s customers

Aline and Melissa recognized that marketing their new technology was going to be critical to their success. From the beginning, they created information packages, banners and more; all boasting about their ultrasonic technology.


Even the Gadue's vehicles boast about their Ultrasonic Cleaning Technology
Even the Gadue’s vehicles boast about their Ultrasonic Cleaning Technology

Gadue’s is thrilled to be able to restore more types of items than ever before, including personal, cherished possessions, items that were previously considered to be a loss and even items that they would not have even considered cleaning. That’s because Gadue’s knows that cleaning with ultrasonics is faster, easier and restores better than any other process. As a result, Gadue’s is creating new profit centers and increasing revenue. Congratulations to Gadue’s Dry Cleaning on their success with ultrasonic cleaning!

Aline Gadue (far right), Melissa Gonyon (second on left), and the crew at Gadue's Dry Cleaners after completion of ultrasonic training
Aline Gadue (far right), Melissa Gonyon (second on left), and the crew at Gadue’s Dry Cleaning after completion of ultrasonic training

All photos above are copyrighted and property of Gadue’s Dry Cleaning.  These cannot be used without their permission. If you would like to view more before and after photos like these, please visit: Before and After Ultrasonic Cleaning photo album.

We’re Featured in R&R Magazine

Morantz Ultrasonics  has been featured in R&R (Restoration and Remediation) Magazine.  If you’re considering starting or growing a Contents Cleaning division, this article contains words of wisdom on where you should start.  Click here to read the original article (even if crossed out you can click through) or read below.

Ultrasonic Cleaning: Is It Right For You? by Lisa Morantz

If you are considering ways to improve your current contents restoration business or the possibility of entering into the realm of contents cleaning for the first time, there are many questions to be explored. One option to think about: ultrasonic cleaning technology.

Ask around, there’s a lot of good news about ultrasonics. You’ll find it’s a thoroughly tried and tested technology around for about 40 years. Industry experts discuss its meticulous and efficient cleaning capabilities. Business owners tout ultrasonic cleaners as highly valued tools for increasing profitability. Insurance companies recognize the cost savings of ultrasonics, and some even insist restoration companies use ultrasonics in order to receive new contents jobs.

Here are some of the most frequently asked questions and some guidance on how to consider and answer: Is ultrasonic cleaning right for you?

1) Is my company big enough?

This question usually refers to the number of content jobs a company is currently handling. In other words, are there enough jobs each month to justify the investment?  Consider this another way:  Are you satisfied with the number of jobs you are bringing in or would you like more work? And, are you profitable enough with the work you are doing?

If you’re looking to expand your contents business, this should be planned growth. Set goals, and determine what you need to achieve those goals, including equipment. The reality is insurance companies give contents jobs to companies they know can handle them.  If you can show adjusters you can perform these jobs with efficiency, handle multiple jobs at once, take on contents that were previously considered a loss, reduce secondary damages and residual issues, and also save them money… you will get more work!

This is one of those, “if you build it they will come” scenarios. Successful businesses make targeted investments in the proper ultrasonic cleaning systems, and then market it well. It’s a proven formula for success in contents restoration.

If you’re only looking for improved speed and quality, there is ultrasonic equipment for this too. No one will argue hand cleaning contents is difficult. For items with crevices and other hard-to-reach areas, it is even more problematic. As a result, there are frequently odor and corrosion issues where items need to be re-cleaned. Hand wiping is also tedious and time consuming work. Because it is so labor intensive, with labor being the biggest cost for any company, it is expensive work. This means many companies are currently doing a lot of work for little profit. It’s frustrating.

Fortunately, there are ultrasonic tools for these companies, too. These machines are typically smaller, but just as powerful as well as portable and can serve as a launching point for growth once owners begin to realize more profit.

2) Do I have enough employees?

In many cases, individual ultrasonic machines can be operated by a single employee, but that doesn’t mean you’re working efficiently. Employees are also needed to unpack boxes of contents, inventory them, prep, wash, dry, and repack. With a single employee, you can get the job done, but that employee becomes a bottleneck. However, you don’t necessarily need a single employee for each step. Many profitable ultrasonic cleaning businesses can work effectively with two to four employees. This keeps overhead low, but doesn’t depend on one person to do everything.

3) Do I have enough space?

Ultrasonic cleaning and contents restoration does not require a tremendous amount of space. While some companies with expansion plans may want to relocate to a larger facility, most only need to use their current space more efficiently. Sometimes all it takes is a little reorganization, better lighting, a fresh coat of paint and some creativity.

There are more ultrasonic equipment options available today than ever. One size does not fit all. Guidance should be provided by your contents equipment manufacturer or supplier to help you choose the right equipment for your space, electrical capacity, drainage, etc.  Many will even help you design your space and provide you with floor planning.

If you are a company with a goal to diversify services and grow ultrasonic cleaning as a major division or department, keep in mind more equipment may be necessary as well as space.

If you are a newer or smaller company, it may be necessary to minimize the space you use. A smaller ultrasonic machine may be the answer to help in being nimble, flexible, helping with cash flow and allowing you to maximize your profits. Your strategy should include some planning for future growth and deciding if you want to reinvest your new-found profits towards additional space or future equipment.

In most cases, you should plan on a minimum of 500 square feet. This space will not only be for equipment, but for storage of both dirty and cleaned items, racks for drying, tables for packing/unpacking, etc. With a little extra attention to detail, you can easily turn your cleaning area into a “show room” to bring adjusters and other customers through for demonstrations and classes. This is terrific marketing that will grab their attention and brings the “wow” factor.

Don’t let the perception that you can’t start offering the ultrasonic cleaning service until your space is perfectly planned out stop you from moving forward. Start simple and see what works best.

4) Should I just sub out contents work?

Some companies are currently sub-contracting their contents work because they don’t want to deal with these questions or invest in equipment. Companies taking on this contents work are profiting tremendously! The question is: would you like to re-capture this profit? Take a look at how many dollars are going out the door and think about what that would mean for your company. Better yet, maybe you would like to become THE contents company to which everyone else subs their work.

5) What about training and support?

Ultrasonic equipment utilizes sophisticated technology. Accordingly, it is critical the machinery you work with is designed for ease of use and is supported by the manufacturer or supplier. While training is available from most manufacturers and some industry experts, “hands-on” training is critical and truly the best way to learn.

Additionally, many restoration companies prefer to have an instructor come to them so employees receive individualized training and attention on their own equipment. When these employees become comfortable using the equipment, they’ll look forward to using it and use it more effectively.

Finally, no single training program or class can account for all the different items and scenarios that occur in contents cleaning. Be sure your manufacturer/supplier offers on-going, expedient, and ideally, free-of-cost answers to all of your questions.

6) Can I afford it?

We’ve already discussed the labor savings, the efficiencies, the marketing capabilities, etc., but there is one more factor to consider: additional markets.

One of the great things about ultrasonics is its ability to clean so many different types of items. When not busy with fire restoration and you have some down time, why not diversify? Clean sports equipment, electronics, industrial parts, window blinds, medical equipment and more. If you haven’t explored and marketed these other options, you are leaving the proverbial money on the table.

An investment in ultrasonic equipment can run anywhere from $10,000 to $100,000 (your manufacturer/supplier should work with you to determine your budget and needs). Most companies are reporting return on investment within the first quarter of ownership.

With profit margins averaging over 50 percent, ultrasonics is a serious tool for business and worthy of serious consideration.


Want to learn more about how Morantz Ultrasonics works for Soft Contents Cleaning?  Click here (even if it shows as crossed out you can click through) to read another great R&R magazine article.

FEATURED SUCCESS STORY: Puroclean of Green Bay, Wisconsin

Adding Ultrasonic Cleaning to their restoration company has added new profit centers.

Mark Mazzoleni-Puroclean-Green Bay-250x333
Mark Mazzoleni from Puroclean, Green Bay, WI giving Morantz Ultrasonics the “Thumbs Up”

Mark Mazzoleni, owner of a Puroclean franchise in Green Bay, Wisconsin was struggling with fire restoration jobs. The hand cleaning work his staff was doing was too time consuming and not enough jobs were coming in. Mark also wanted to diversify his services and keep his staff busy when they were not busy with fire work. In 2011, he began researching Ultrasonic Cleaning as a possible way to achieve his goals.

I began looking for used Ultrasonic equipment to get started, and purchased two Morantz tanks in May 2011. One of these tanks was for content restoration and the other was a blind cleaning machine,” Mark said. “I liked the idea of offering a service for blinds and saw that as a real profit center, which ultimately it has proven to be.

Mark soon realized that these two tanks were going to be helpful to get started, but were not going to allow him to process the quantity of Contents he was beginning to bring in. This is when he started looking into the Morantz M-115 Super System. “Once I realized how streamlined the Pre-Wash, Ultrasonic Wash, Rinse and Dry stations were, I decided to jump in and purchase the entire Morantz Super System. It was the best decision!“.

Mark tells us that his employees absolutely love using the Super System. “Once my staff saw how easy it is to use the equipment to do their job, they were 100% on board“, states Mark.  He continues, “One of the best things about working with Morantz is their unlimited, free training. I’ve had staff turn-over in the past 3 years, including my Contents Manager. Morantz will train as many people as I need them to. I’ve sent staff members to Philadelphia for training, and most recently we’ve even done training by Facetime over the iPhone, which was incredible!

Mark Mazzoleni and Joe Leggett
Mark Mazzoleni and Joe Leggett from Morantz Ultrasonics at the Puroclean Convention in Louisville, KY.

Mark continues, “The training sets the tone of the relationship with Morantz. My staff knows that if they have any questions, they can call Morantz and get answers. I’ve called myself quite a few times, and each time I get the support I need from Lisa, Heather and the Morantz staff. Joe Leggett, Morantz’s longtime employee of 35 years, knows me by name and is always happy to answer my questions.

Mark recently presented his Ultrasonic cleaning service to a large company in the Green Bay area that rents equipment to disabled, home-bound people. They needed a method of both cleaning and disinfecting these items to be able in order to rent them out again. “I initially received CPAP machines and oxygen tanks test clean and deodorize. The company who rents these struggled because even though you are not supposed to smoke while using these devices, people do. Nicotine and smoke odor permeate the devices, and no matter what they had tried, they could not get these items clean. They were thrilled when I presented Ultrasonic Cleaning as a solution.” Below are pictures of these items.

CPAP machines
CPAP machines.

Congratulations to Mark and Puroclean. Best wishes for their continued Success.

FEATURED SUCCESS STORY: AmeriDri of Colorado Springs

Incorporating Ultrasonic Contents Restoration into AmeriDri’s Fire Restoration Services Brings in Big Business!

The AmeriDri staff proudly shows off their Training Certificate from Morantz Ultrasonics
The AmeriDri staff proudly shows off their Training Certificate from Morantz Ultrasonics

Joe Crivello, owner of AmeriDri in Colorado Springs, CO knew he needed a better system for Contents Restoration. Although his staff works very hard, cleaning by hand was just taking too long. Not only that, items were not getting fully cleaned and the types of items he could clean was frustratingly limited. To make matter worse, all of this was impacting his profits.

According to Joe, “I began researching Ultrasonic equipment and Morantz came highly recommended to me. I wanted a piece of equipment that I could grow with, yet would not take up a great deal of space, would work with my current electrical capacity in my facility (110v), and that would be affordable. Luckily the Morantz M-115 “Mighty One” fit all of my requirements.

Cleaning Crystal and Glassware during training with the Morantz M-115 "Mighty One" Ultrasonic Content Cleaning Machine
Cleaning Crystal and Glassware during training with the Morantz M-115 “Mighty One” Ultrasonic Contents Cleaning Machine

When Joe took delivery of his machine, he immediately got to work telling his customers about all of the new contents he could clean for them. “I was so excited to be able to offer electronics cleaning as part of our services,” said Joe. “When I started to actually get the jobs to clean Electronics in house, I knew it was time to train my staff properly on all the techniques using this amazing machine. We were so excited; Lisa Morantz personally came to our facility to perform our training. Lisa worked with my staff on multiple jobs that we had waiting. Everything from crystal to stuffed animals to computers was covered, and that was just the beginning. My staff was so excited they began bringing in personal items from their desks and cars to learn what else we can clean.

Joe continues, “Something else that I learned during our training session is that we can now maintain own restoration equipment in our M-115 machine. This has made cleaning our equipment an easy process and is a huge time saver!

Joe’s staff absolutely loves the Mighty One’s pneumatic lift. This feature alone helped with the staff’s “buy in” because it makes cleaning easy by lowering items into the tank and raising them out with the touch of a lever. “I was sold on this important feature as I didn’t want my staff dealing with heavy lifting,” He said. Plus, Joe recognizes the benefit of processing 4 contents baskets at once. This capability moves the cleaning along at a very fast rate.

During training, Lisa spent time discussing my facility layout and made specific suggestions to improve our workflow,” said Joe. “This was one of the advantages to having her come out and spend time with us. Plus, Lisa covered all aspects of our business, not just the ins and outs of the equipment. My manager and I even reviewed our marketing strategies with her. Lisa made several recommendations on selling the service that I plan to incorporate into my business.

Joe has also incorporated iCAT, Morantz’s software partner, into his process. With these professional tools in place, AmeriDri has been experiencing tremendous growth, and more importantly, can handle the growth with ease.

Joe Crivello, Owner of AmeriDri, giving his Morantz "Mighty One" the thumbs up.
Joe Crivello, Owner of AmeriDri, giving his Morantz “Mighty One” the thumbs up.

Congratulations to Joe and AmeriDri and best wishes for their continued Success.

How to Stay Clean in Space

At Morantz, we love talking about different kinds of cleaning. In this post, we discuss issues with keeping clean in space. As it turns out, it’s a big problem.

NASA LogoOne of the challenges of space missions is keeping clean. While personal hygiene is difficult enough in space, future missions to the Moon and Mars are going to encounter another, very difficult cleaning problem; dust contamination.

Most people don’t realize this, but space is a very dusty and dirty place. Comets are often described as “dirty snowballs” and the Apollo astronauts experienced significant problems on the Moon with lunar dust (see: NASA’s Dirty Secret: Moon Dust , and What a Little Moon Dust Can Do).

On January 16, the Mars Society posted to about the problems they’re having keeping their “mock” Mars base clean. The Mars Society is conducting a mock “mission” to learn about how astronauts might live on Mars at their Desert Research Station near Hanksville, Utah (for full coverage, click here). The problems they’re having with dirt and dust contamination are pretty serious. These problems include the amount of time it takes just to clean their equipment. Another is that the dust is getting everywhere. And that’s here on Earth (under gravity). Imagine what can happen when the dust is floating around your spaceship.

What’s a wayward astronaut to do?

At Morantz, we’ve provided ultrasonic cleaning systems to NASA for various applications and we’ve identified three problems with dirt and dust in space:

  1. It wears down critical components: Not only can the static electricity damage valuable and critical equipment, the dust itself gets into seals and wears them down. When you’re floating around an asteroid, you don’t want your spacesuit leaking.
  2. It creates health risks: Even after roughly fifty years of space travel, we really don’t know what’s in all that dust, that’s why we want to go and collect samples. While most people worry about little alien space viruses, the chemicals that make up the dust itself could be poisonous. The astronauts on the Moon said that lunar dust smelled and tasted like gunpowder. Nasty!
  3. The unknown: Who knows what else could happen? Space, buy it’s nature, is unpredictable.

Astronaut Gene Cernan on the Moon in December 1972. His spacesuit is blackened by lunar dust. According to NASA, “a real hazard that might have caused hatch and spacesuit seals to fail on a longer surface mission.” [NASA/JSC]
Astronaut Gene Cernan on the Moon in December 1972. His spacesuit is blackened by lunar dust. According to NASA, “a real hazard that might have caused hatch and spacesuit seals to fail on a longer surface mission.” [NASA/JSC]
Considering the problems and potential dangers for dust contamination and the limited water supplies (astronauts have to bring everything with them), the solution is both obvious and simple; they need to use Ultrasonics to clean their equipment.

Now, Ultrasonics does require water, something that’s in limited supply in space. That means they would have to bring an extra supply with them, but that water can be filtered (ask us about our filtration systems) or recycled using reverse osmosis. But the benefits outweigh the costs of bringing that water with them. This is because Ultrasonics will remove all of the dust and dirt (and mud and whatever other contaminants they have to deal with) in just a few minutes without the need for toxic chemicals. This leaves the astronauts with more time doing science, and whatever else astronauts do, instead of scrubbing boots.

To Request Information, please submit the form on the right side of the page.

And don’t forget to leave a comment. We love to hear from you.

Come Visit Us at ISSA Interclean in Las Vegas!

ISSA BoothFrom November 19 -21, we’ll be exhibiting at the ISSA Interclean North America show in Las Vegas, Nevada (Booth: 3805).

We’re really excited to be back in Vegas for this year’s show where we will be demonstrating the ultrasonic machine that started it all, “The Baby.”

If you would like to visit us in the exhibit hall, please contact Lisa Morantz at (215) 969-0266 (or send me a message using the form on the right).

Looking forward to seeing you there.


-Tuesday, November 19: 9:30 a.m. – 5:30 p.m.
-Wednesday, November 20: 9:30 a.m. – 5:30 p.m.
-Thursday, November 21: 9:30 a.m. – 1:30 p.m.




6 Easy Ways to Get More Customers

No matter how successful your business is the one thing that it will always need are more customers. After all, serving your customers is why you’re in business, but could you and your sales team use a little help?

Below are six easy and low cost ways for you to get yourself in front of more people so that you can demonstrate your services. While some of these tactics may be focused on specific applications, feel free to change them to suit your needs.

  1. Idea: Host an Open House for Insurance Agents and Adjusters.
    Contents Cleaning and Fire Restoration.
    Objectives: Build relationships with Agents and Adjusters. Introduce and educate them about the benefits of Ultrasonic Cleaning.
    Tips: Show them how fast and effective your Ultrasonic Cleaning System and services are, and how your service will save them money. Offer to clean their personal items, like golf clubs, to show them how effective your equipment is, plus provide a memorable service!
  2. Idea: Partner with Interior Decorators and Window Blind Sellers.
    Application: Window Blind Cleaning.
    Objectives: Create mutually beneficial partnerships. Expand your sales reach.
    Tips: Offer these partners a Referral Fee or wholesale price for each blind cleaned. Not only will they make extra money, this will build good will with their customers by not “forcing” a new blind sale when all that is needed is a good cleaning. In fact, you should suggest that the designer or seller offer their customers a “Maintenance Plan.” Once these customers know there is an easy and affordable maintenance plan, they are more apt to purchase those more expensive “designer” type blinds. This will also give them an opportunity to periodically visit their customers where they could then sell new blinds for other areas in their home or business.
  3. Idea: Clean Sports Equipment for Local Teams & Toys for Daycares.
    Applications: Contents Restoration, Janitorial Cleaning and Medical Cleaning for Infection Control.
    Objective: Diversify your services and customer base.
    Tips: Your local sports teams, whether they’re professional, collegiate or league-based, are more concerned than ever about the health issues resulting from unclean equipment. Offer to do a free cleaning of a few items to demonstrate the effectiveness of Ultrasonic Cleaning for Infection Control (this could even include your local school’s gym equipment or toys in a nearby day care). Morantz provides our clients with results from independent laboratory tests for you to share with your customers during the sales process. And be sure to bring your ATP testing kit to quantify and support your results.
  4. Idea: Clean Your Doctor’s Offices (Including Pediatricians and Dentists) & Senior Citizen Facilities.
    Medical Cleaning & Infection Control.
    Objective: Diversify your customer base.
    Tips: Medical cleaning isn’t limited to large hospitals. Because of their small size, your local practitioners and senior centers often have problems maintaining sterile environments in their facilities. It’s not just the medical equipment; it’s the window blinds in the waiting and examination rooms, the computer keyboards at the nurse’s stations, the individual wheel chairs and even the toys in the pediatrician’s office. Morantz provides our clients with results from independent laboratory tests for you to share with your customers during the sales process. And don’t forget your ATP testing kit to quantify and support your results.
  5. Idea: Partner with Your Local Computer Services Companies.
    Applications: Electronics Cleaning.
    Objectives: Create mutually beneficial partnerships. Expand your sales reach.
    Tips: Computer Services companies provide maintenance and technical support for businesses both large and small. Aside from installing software and hardware, Ultrasonic Cleaning gives them a new, “Value-Added” service to sell. Show them the benefits of cleaning their customer’s computers and tools with Ultrasonics. Ultrasonic Cleaning keeps computers running smoothly, prevents them from overheating and starting fires, avoids the loss of valuable data, stops employees from getting sick through sharing infected tools and equipment (which also improves productivity) and more.
  6. Idea: Sponsor Industry Events.
    Applications: All.
    Objectives: Diversify your customer base. Create mutually beneficial partnerships. Expand your sales reach.
    Tips: Local business organizations are constantly looking for companies to sponsor events. They also like to showcase something that can attract attendees. In exchange for a nominal fee (or maybe just free food), you can bring your machine to their event and do a demonstration. And remember, the networking at these events can lead to more business.

All of these ideas help to achieve the following:

  • They put you in front of new customers. Even if they aren’t ready to use your services at the moment, they now know who you are and what you can do for them.
  • They get you in the door and help you to upsell additional services.
  • They help your customers make more money by expanding their services.
  • This will expand your credibility and enhance your professional reputation.

These ideas are just a small sample of the many ways you can get more clients simply by being creative. Morantz can provide you with more, proven ideas.

What creative things do you and your sales teams do to get more customers? Please share in the comments below. We’d love to hear about them.