For years, the restoration industry has been celebrating the success of ultrasonics for cleaning hard goods. However, what many people don’t realize is that with the proper ultrasonic equipment, you can also clean soft contents such as stuffed animals, fabric window blinds and curtains, dolls, sports equipment, bags, area carpets and many other items. Gadue’s Dry Cleaning in Vermont recognized this opportunity and they have graciously shared their Success Story with us (photos below are courtesy of Gadue’s and examples of their work).
In 2015, Melissa Gonyon, Gadue’s Restoration Sales and Marketing Manager, attended Crawford’s Contractor Connection expo in Orlando, Florida where she saw Morantz Ultrasonics equipment in action. She and Aline Gadue, President and third-generation operator, were convinced that ultrasonic cleaning was the answer to growing the restoration division of their business. They ordered their equipment, set up their facility and got to work.
After a year of utilizing ultrasonic cleaning, Melissa tells us, “We originally purchased our Morantz Ultrasonics equipment to aid in cleaning associated with our Fire, Smoke and Water Restoration Division. It has worked very well in this department. Our company is able to offer a service that was not previously available in our state. It has blown away insurance adjusters with the savings of cleaning items rather than having to replace them.”
Melissa continues, “We have also found that using ultrasonics to clean items we typically use conventional dry cleaning methods for provided more successful results. An example is wedding gown cleaning. Vermont brides end up in some not-so-clean spots seeking that perfect Vermont setting for their wedding photos. The result is a train and dress bottom that has literally been dragged through the mud. We use our ultrasonic equipment to concentrate on the bottoms, prior to the finish cleaning process, to ensure we remove all the dirt.”
Melissa also tells us, “With ultrasonics, we now have the ability to expand our scope, and accordingly, our current customer base. By offering cleaning of items such as baby gear, sports equipment, window treatments, blinds, golf clubs and bags, and more we have reached beyond traditional dry cleaning customers.”
“We recently signed a deal to clean all of the sports equipment and uniforms for Vermont’s first professional indoor football league, The Vermont Bucks. We are very excited for this opportunity and are looking forward to the doors that this may open for us with other organizations such as universities and athletic programs across the state.”
Aline and Melissa recognized that marketing their new technology was going to be critical to their success. From the beginning, they created information packages, banners and more; all boasting about their ultrasonic technology.
Gadue’s is thrilled to be able to restore more types of items than ever before, including personal, cherished possessions, items that were previously considered to be a loss and even items that they would not have even considered cleaning. That’s because Gadue’s knows that cleaning with ultrasonics is faster, easier and restores better than any other process. As a result, Gadue’s is creating new profit centers and increasing revenue. Congratulations to Gadue’s Dry Cleaning on their success with ultrasonic cleaning!
All photos above are copyrighted and property of Gadue’s Dry Cleaning. These cannot be used without their permission. If you would like to view more before and after photos like these, please visit: Before and After Ultrasonic Cleaning photo album.
When preparing your facility for ultrasonic cleaning there are a lot of decisions you need to make in order to create a space that is efficient and allows you to more quickly realize profit. Here are a few things to consider.
Where to Start
Space planning starts with figuring out the goals for your ultrasonic equipment and your business. If you’ve already established your goals, then you’re in a great position, but even if you haven’t, there are some basic questions you should ask yourself.
The answers to these questions will help determine your approach to space planning and will help you determine what equipment you need and how you should use it. Some questions should include the following:
What do you plan on cleaning? Is your goal to become a specialist or a cleaning “hub” for a specific type of item in your area? Or, are you just trying to clean items more quickly and easily?
Are you expanding your services? Do you currently have a customer base for a certain type of item ultrasonic cleaning can lend itself too? If so, are you also interested in the possibility of expanding into other markets (i.e. window blinds and curtains, contents restoration, industrial parts cleaning, medical cleaning, sports equipment cleaning, etc? )
Does your business do something other than cleaning? For example, are you a manufacturer who needs a better way to clean parts and components? Are you looking for an alternative method for maintaining equipment?
Do you plan to work primarily from your facility or will this be a mobile business? Having a plan for operation is critical. If most of your work is done at a customer’s site, how you approach planning your facility will be different than if most items will be brought to your facility for processing.
What stage is your business in? Are you a new start up? Do you have existing cash flow? Are you an established company making a planned investment?
Defining Your Space Needs
How you use your space depends on your goals and the type of company you are.
Established Companies
If you are an established company with a goal to diversify services and grow Ultrasonic Cleaning as a major division or department, more equipment may be necessary as well as space. Most likely you will need a defined workspace that may require at least 500 square feet. This not only includes space for equipment, but for storage of both dirty and cleaned items, racks for drying, tables for packing/unpacking and more.
Newer Businesses
If you are a newer or smaller company, it may be necessary to minimize the space you use. Being nimble and flexible will help with cash flow and allow you to maximize your profits. Your strategy should include some planning for future growth. That means you need to decide if you want to reinvest income in additional space and/or more equipment.
Determining Your Infrastructure
The following are additional factors that you need to consider. These factors will also help you determine the equipment that may work best for you in your current circumstances.
Electricity
Know the service your facility currently has installed and determine whether that service can be modified (if needed). For example, most Morantz Ultrasonic Systems are available in 110v and 220v models and typically require a 20amp service.
You’ll need to answer the following questions:
What electrical current do you have available?
Do you have 110v, 208v, 220v or a combination?
How many separate circuits do you currently have?
How many amps?
What electricity are you willing or able to install?
Will you need a landlord’s or other approval to make modifications?
Water
Water is the cleaning medium for Ultrasonics. Specifically, Ultrasonics requires soft water to achieve it’s most effective cleaning.
Customers should investigate their water source and determine the following:
Is your water source city or well water?
Is the water hard or soft?
Will you be working primarily on-site (using your customer’s water)?
Hard Vs. Soft Water
It’s not uncommon for facilities to have hard water. Fortunately, it’s easy to soften hard city supplied water with Morantz products. For a variety of reasons, well water is not a good medium for ultrasonic cleaning. This may require installing a water softening system or utilizing outside water. This is something you want to plan for, not be surprised by later.
Drainage
You want to be able to fill your equipment and drain easily. This can be as simple as using a hose to fill the machine(s) and opening the ball valve drain on each machine for drainage.
DO plan to use separate hoses to drain your tank(s) than you use for drainage. The inner surfaces of drainage hoses can be contaminated, and you want to fill your tanks with clean water.
DON’T become paralyzed to move forward due to a perception that you can’t start offering the cleaning service if you don’t have the filling and draining of the tanks perfectly planned out. Start simple. If you would like to install more permanent fixtures throughout your facility for filling and draining, great. Sometimes it’s best to wait until you have your equipment in the place you want it before making these installations. Give yourself some flexibility and see what works best.
Water Temperature
If possible, use hot water to fill your machine(s), but consider the following:
Do you have access to hot water?
Do you have enough hot water to fill your equipment?
If you don’t have hot water, the machine will need to heat the water. Do you have enough time to heat the water before beginning work?
Cleaning Accessories
Do you have all the right equipment to help you perform the work quickly and easily? Time is money and you need to be prepared for each job. While Morantz offers multiple accessory Kits designed specifically to help you get the job done quickly and easily, there are additional accessories that you may need to consider.
Air Compressors Older Morantz machines include Morantz’s pneumatic lifts (as of 2017, most are electric). You will need to supply compressed air for the pneumatic lifts to operate, and for newer models, pre-wash machines still use air compressors for the bubbling action. When planning your space and electricity, don’t forget to consider what you may need to run your compressor(s). Also, many compressors are noisy. You may want these behind a wall, in a closet or case to muffle sounds.
Unpacking/Packing Tables For most applications (including window blind cleaning, parts, restoration and contents cleaning), you will need a workspace to process items both before and after cleaning. This is where you will unpack and repack the items, prepare them for cleaning and inspect them for damage or unexpected contamination. Make sure you have space for the tables you are considering using.
Packing Materials Most items will need to be packaged in some way after cleaning. You may want your packaging materials such as paper, plastic, bubble wrap and boxes over or near the tables.
Sink: If you are not using the Morantz Pre-Wash or Rinse tanks, having a sink nearby can be extremely useful for many cleaning applications. Consider having a sink large enough to fit the size baskets you are using with your machines.
Drying Tools and Drying Space You will need to dry whatever you wash. While some items can drip or air dry, other items may need to be dried much faster. For quick drying, the Morantz Blow-Dry Gun is a great tool, but you may need to do a more thorough drying. In that case, the Morantz Drye Rite and Ozone cabinet can be a great solution.In some circumstances, you may want to build your own drying room. This will allow you to dry many large items at once. Regardless of your drying method, you will need to consider space, item placement, electrical and ventilation requirements.
Storage Will you be storing items after cleaning? If so, will you need to store items for the short or long term? If you don’t have storage space available, you might want to consider off-site storage. Whatever your storage decision, be sure that the items are stored in a safe and climate controlled facility (if necessary).
Ask Morantz for Professional Help
The abovementioned questions are critical to allow you to efficiently plan your space. The more prepared your space is, the faster you can process jobs and realize a profit. We can also assist you with Best Practices and provide guidance to your organization.
Please be sure to discuss your goals with your Morantz representative before ordering your equipment. We want to help your company make informed decisions and plan for your growth and success.
And don’t forget; this is a free service to our customers.
How to Get Started
We want your space planning to be quick and easy, but in order for us to help you, there are some things that you can send us to help speed up the process. These items will also help us figure out and make suggestions about what equipment will work best at your facility, maximizing workflow and account for additional items you may need to install.
If you don’t have all of these items, let us know and we can discuss making arrangements to acquire them. These items include:
Facility Measurements Please be thorough and note locations of existing doors, electrical outlets, conduits, plumbing, drainage and water sources, fixed structural elements and equipment or other potential obstacles that will have to taken into consideration.
Photographs Yes, a picture is worth a thousand words. They also help us see exactly what we’re talking about and allow us to better understand your facility’s available space and existing layout. When taking pictures, wide-angle pictures of the entire space are preferred as well as close-ups of necessary elements that need to be worked around (i.e. existing fixtures, closets, etc.).
If you want Morantz to help you plan your facility, or if you have any questions about planning, please don’t hesitate to contact us so we can discuss your needs and help you plan for success. We want you to profit from your equipment and receive your “Thumbs Up”.
Here at Morantz, we believe that we’re only successful when our customers are successful. That’s why when we heard that ICS Cleaning Specialist Magazine profiled our customer, Nu-Look Cleaning Services of Philadelphia, PA, we couldn’t wait to share the news.
Incorporating Ultrasonic Contents Restoration into AmeriDri’s Fire Restoration Services Brings in Big Business!
Joe Crivello, owner of AmeriDri in Colorado Springs, CO knew he needed a better system for Contents Restoration. Although his staff works very hard, cleaning by hand was just taking too long. Not only that, items were not getting fully cleaned and the types of items he could clean was frustratingly limited. To make matter worse, all of this was impacting his profits.
According to Joe, “I began researching Ultrasonic equipment and Morantz came highly recommended to me. I wanted a piece of equipment that I could grow with, yet would not take up a great deal of space, would work with my current electrical capacity in my facility (110v), and that would be affordable. Luckily the Morantz M-115 “Mighty One” fit all of my requirements.”
When Joe took delivery of his machine, he immediately got to work telling his customers about all of the new contents he could clean for them. “I was so excited to be able to offer electronics cleaning as part of our services,” said Joe. “When I started to actually get the jobs to clean Electronics in house, I knew it was time to train my staff properly on all the techniques using this amazing machine. We were so excited; Lisa Morantz personally came to our facility to perform our training. Lisa worked with my staff on multiple jobs that we had waiting. Everything from crystal to stuffed animals to computers was covered, and that was just the beginning. My staff was so excited they began bringing in personal items from their desks and cars to learn what else we can clean.”
Joe continues, “Something else that I learned during our training session is that we can now maintain own restoration equipment in our M-115 machine. This has made cleaning our equipment an easy process and is a huge time saver!”
Joe’s staff absolutely loves the Mighty One’s pneumatic lift. This feature alone helped with the staff’s “buy in” because it makes cleaning easy by lowering items into the tank and raising them out with the touch of a lever. “I was sold on this important feature as I didn’t want my staff dealing with heavy lifting,” He said. Plus, Joe recognizes the benefit of processing 4 contents baskets at once. This capability moves the cleaning along at a very fast rate.
“During training, Lisa spent time discussing my facility layout and made specific suggestions to improve our workflow,” said Joe. “This was one of the advantages to having her come out and spend time with us. Plus, Lisa covered all aspects of our business, not just the ins and outs of the equipment. My manager and I even reviewed our marketing strategies with her. Lisa made several recommendations on selling the service that I plan to incorporate into my business.”
Joe has also incorporated iCAT, Morantz’s software partner, into his process. With these professional tools in place, AmeriDri has been experiencing tremendous growth, and more importantly, can handle the growth with ease.
Congratulations to Joe and AmeriDri and best wishes for their continued Success.
Meet Mick Bantoft, owner and operator of Kleena in Queensland, Australia (kleenabc.com.au). Over the past 8 years, Mick has used Morantz Ultrasonics to create an entirely new niche market for his company cleaning curtains, microfiber cloths, trolley covers, privacy curtains, blinds, soot damaged contents and other hard to clean items for hospitals and hotels.
Shaking Up Business
In 2006, Mick Bantoft knew he had to shake up his curtain cleaning business or risk losing it. He flew half way around the world to attend a cleaning tradeshow in search of the “next big thing,” something that would help grow his business. During his browsing, he saw the Morantz Ultrasonics cleaning systems. Immediately, Mick knew he had found what he was looking for. “I was completely amazed with what I was seeing. Fabrics, like the ones I clean were being put into the machine and came out cleaner than I could ever get them, and all within seconds,” Mick said. Mick decided then and there to learn as much as he could about ultrasonics. A short time later, he was on a plane to Philadelphia to see all that Morantz had to offer. After a few days at Morantz H.Q., Mick ordered his first set of machines, a Morantz 3-in-1 System, and got to work.
“The learning curve was short and once my staff and I really began to understand the full capabilities of these machines, the excitement and work continued to grow.” said Mick. “I focused primarily on blinds and curtains in my first year because it was my client base. I was able to process existing jobs in a much shorter amount of time which generated higher profit margins and left me time to explore and promote other types of cleaning.”
Branching Out
Mick and his staff soon returned to Morantz H.Q. and attended a Morantz’s Firesonics® Seminar where they learned more about how to use ultrasonics to clean soot and smoke damaged items including electronics. “Very few people offer content cleaning in Australia. I knew this was a great opportunity to get my foot in the door. As soon as I started promoting it, the work came so quickly I ordered a SM-200 Super Mighty One from Morantz to dedicate to the contents side. I also purchased a golf club cleaning machine to promote content cleaning and other services at tournaments and meetings.” Mick added, “When I realized how useful the pneumatic lift on the SM-200 was for lifting heavy items, I started using it for curtain cleaning and it made a huge difference! My female employees were struggling with lifting wet, heavy curtains out of the tank, but the lift made this process of lifting and draining very easy.”
A Better Drying Process
As both his curtain cleaning and content cleaning businesses continued to grow, Mick knew he needed a better drying process. “While some curtains can air dry, other types need to be dried quickly or else browning starts to appear. Electronics also must be dried quickly and at higher temperatures. I had seen the Morantz Drye Rite cabinet, loved it, but needed something much bigger to accommodate all I had to dry on a daily basis. I had Lisa (Morantz) build me what is now the Drye Rite XL. It’s a full, room size dryer complete with Infrared Heat and Ozone for deodorization. We have both our contents and our curtains on rolling racks and roll them in and out. It’s incredible and has increased my productivity tremendously!”
Hospitals Took Notice
In 2010, Mick started seeing a significant increase in work from local hospitals. When he presented the data from Morantz’s independent testing (testing confirmed that ultrasonics not only sanitizes, but disinfects), hospitals really took notice. Mick tells us, “MRSA and C-Diff are big issues for hospitals. Morantz’s testing set a new standard that no other method of cleaning could touch. Now I had the capability of offering services well beyond privacy curtain cleaning. With my equipment, I clean wheelchairs, slings, trolleys, trolley covers, bed-side tables, microfibers, patient restraints… Some of the items they give me, I don’t even know what they’re for! The work orders keep growing and I keep bringing on new hospitals.”
Expanding… Again!
Business was growing so fast that Mick needed to expand yet again. After moving to a larger and newer building, he spoke to Lisa Morantz about adapting one of Morantz’s newer models, the SM-200-XL which had primarily been used for industrial parts cleaning, to suit his needs. “We put our heads together and came up with unique features which makes the new SM-200-XL a hybrid machine with all the best features Morantz has to offer,” said Mick. “I now use this model for everything I do and couldn’t be more pleased.It’s been terrific for all the new curtain cleaning and lamp shade work I am getting from hotels.”
Growing by 200%
By 2014, since meeting Morantz, Mick has increased his business by 200%. His processes with the Morantz machines can now be duplicated around the country, and that’s just what he intends to do. Mick has just completed a new deal to bring Morantz Ultrasonic equipment, and his know-how, to a major Australian cleaning franchise.
Congratulations to Mick and the entire team at Kleena. Best wishes for your continued success.
Buongiorno and welcome to Milan, Italy! We bring you all the way around the globe to meet Michele Lazzarotto, owner of Elle Emme custom window treatments and LavareTutto (literally translated from Italian to mean “Wash All“).
Michele and his family operate several businesses all over Italy that custom manufacture window treatments of all types including blinds and curtains. He has owned and operated his famous shop in Milan for nearly 25 years.
How He Got His Start
Michele first learned about Morantz’s blind cleaning equipment in 2008 while researching on the internet ways to properly clean blinds for his clients. Amazed with what he saw, Michele booked his flight to Philadelphia to see the machines in action. He even brought samples of fabrics and blinds to test clean. Excited by the results, Michele placed his order for equipment.
“I could not believe the opportunity I had come across when I saw the Morantz blind cleaning machine working,“exclaims Michele. “No one in Italy was offering to clean blinds. The market was wide open and desperately in need of this type of cleaning“.
Michele let all of his long-time customers know that he can now service all the window blinds he had sold them. He also created a separate company and website, Lavarre Tutto, to start promoting everything he could clean. Soon he had jobs not only cleaning blinds, but items such as hubcaps, wood stools, metal parts (including engine parts), light diffusers and much more. Here are some photos he sent us to share with our readers, Prima (Before) and Dopo (After):
A Machine Called “Money!”
Michele lovingly named his blind cleaning machine “Money,” and the name has stuck to this day. “It is unbelievable how much money this machine continues to make, so the name fits,” Michele said. “My staff is constantly busy with cleaning blinds of all types: Roller shades, mini blinds, vertical blinds and more.”
How He “Sells” It
One of the many ways Michele promotes ultrasonic cleaning to his clients is by hooking them on the technology when they visit his shop. Next to his coffee machine proudly sits his Morantz SZ-400 Table-Top System. During offers to clean his clients jewelry and eyeglasses. While cleaning, he explains that this is the same technology that he uses to clean blinds. “It works beautifully and demonstrates my capabilities for cleaning,” says Michele.
Success, and More Success
Michele was doing so much ultrasonic cleaning that in 2011 he purchased a second machine, the Morantz SM-200-XL. “With the XL machine, I am able to clean a wide variety of items including curtains and even multiple blinds at once. This all-purpose system has really opened up Ultrasonic Cleaning to my company. We have diversified in ways we never dreamed of.”
Watch Michele clean those wood stools in his SM-200-XL
Note: The video is in Italian, but the results are Universal!
(click here to watch on YouTube)
Expanding his Business
To procure commercial cleaning jobs, Michele takes his machines to tradeshows in Italy including the largest exhibition for window blinds as well as the largest for general cleaning. In this way, he is constantly in front of decision makers showcasing his company’s technology and capabilities. “When I show potential clients how Morantz Ultrasonics works, they can’t believe what they are seeing I create a lot of excitement at these trade fairs, and have taken on many large commercial jobs as a result of these exhibitions.”
Michele recently completed a large commercial blind cleaning job for one of the many buildings on the campus of ENI Petrol Company. They were so pleased with the outcome that they have now hired Michele’s company to clean another 5000 blinds this Spring!
“I Get Calls Every Day”
Michele tells us that he is constantly receiving calls for his service. “I get calls everyday,” He says, and with the economy in a major slump in Italy, and with local banks not loaning money, he is glad he invested in the equipment. “Small businesses are closing everywhere in Italy. Companies like mine who manufacture and sells blinds are very slow, so they’re looking to maintain what they own,” He said. “The timing could not be better for me to offer this service for blinds and other items. Ultrasonic cleaning is not only keeping my doors open for business, it’s growing my business.”
The Success Keeps Coming
Michele has sent us even more photos including those for the job above. You can see them on our Facebook Page. All of our best wishes for continued success to Michele Lazzarotto and the entire Elle Emme and Lavare Tutto team.
There are many uses for our Ultrasonic Cleaning Systems, but just when we thought we knew them all, along comes something new. A few months ago, I was contacted by an energy optimization company that works for many large companies including Kraft Foods Inc. Kraft had a specific part for their baking ovens that needed to be cleaned and the pressure washing/hand cleaning they were doing wasn’t working. The question posed to me was, “Can you clean them?” My answer: “I don’t know until we try”. So that’s just what we did, and as usual, our machines worked beautifully.
As a result, over the past couple of months I personally visited several Kraft bakeries to install custom equipment and train their staff on the operation of the system. The photos that follow are from Kraft’s Chicago operation (which as I was told is the largest bakery in the world!). I have no doubt as each of their ovens was literally a football field long (that’s Gridiron football for all you non US citizens reading this).
Kraft’s needs were specific and they required a machine built to their specifications. In most instances, one of our standard (or slightly modified) machine models will work for a specific application, this time we had to build a specialized system. Working closely with Kraft’s engineers, we built exactly what they needed. Below is a photo of Kraft’s new system now installed in their bakeries throughout the U.S.
The Kraft staff watching parts clean and learning the operation of the system. They were all very grateful they no longer had to spend tedious hours working on these by hand.
We are proud to share the news that our client Puro Tec of Bensalem, PA has built a brand new, state-of-the-art Contents Cleaning Facility at their headquarters. For their very first job in their new facility, they used their Morantz SM-200 Super System (which consists of 4 machines; Pre-Wash, Ultrasonic Wash, Rinse and Drying stations) to clean a warehouse full of tens of thousands of gun parts and holsters damaged in a fire.
The pictures below show the job in progress, the layout for their Morantz Super System, and features a video of Patrick describing the job (sorry, the video is vertical because it was taken on an iPhone in Portrait mode. There is no problem with your player).
If you have any questions, please call us at 215.969.0266, or submit the form to the right.
This is a great video featuring the Mighty One (M-115) Ultrasonic Cleaning System by our friends and clients Rainbow International of Rochester NY. Thanks for letting us share (if you experience problems during playback, you can watch the original video here).
If you have any questions, please call us at 215.969.0266, or submit the form to the right.
“When my sons joined my 30 year old janitorial company 4 years ago, I decided it was time to expand our services. I had a magazine advertisement sitting in my drawer for Morantz Ultrasonics from nearly 10 Years ago. I called Morantz, made an appointment for a demonstration and ultimately bought the 3-in-1 System.”
“I am so glad I bought from Morantz. It turns out that what I thought would be a small add-on for window blind cleaning has become a much larger part of our business. Since then, we attended a Morantz Firesonics Seminar and have added Fire Restoration to our services which has also proven to be extremely profitable and steady work. We are thrilled with our machines and the support Morantz has given us.”